Mr Green Sister Sites
Last Updated on March 1, 2026 by adrian
Mr Green (mrgreen.com) is a premium online casino operated under UKGC licence 39028 by 888 UK Limited, part of Evoke Plc. Founded in Sweden in 2007 and acquired by Evoke via the 2022 William Hill deal, Mr Green is now fully re-established for UK players and registered with GamStop. Its sister sites include 888 Casino, 888 Sport, 888 Poker, and William Hill.
🎰 Mr Green Sister Sites
All part of Evoke Plc. Mr Green, 888 Casino, 777 Casino, 888 Sport, and 888 Poker are operated by 888 UK Limited (UKGC 39028). William Hill operates under its own UKGC licence (39225). All registered with GamStop.
- 888 Casino – The flagship Evoke brand with 2,500+ games, Section8 in-house studio, and EGR Casino Operator of the Year recognition.
- 777 Casino – Retro Las Vegas-styled sister brand sharing 888’s backend infrastructure and UKGC licence 39028.
- William Hill – Historic UK betting brand with 1,400+ retail shops. Operates under its own UKGC licence (39225) via WHG (International) Limited.
- 888 Sport – Evoke’s dedicated sportsbook, operating under UKGC licence 39028.
- 888 Poker – One of the world’s largest online poker networks, part of the Evoke Plc group.
📋 Mr Green Quick Facts
| Operator | 888 UK Limited (Evoke Plc) |
| UKGC Licence | 39028 |
| Founded | 2007 (Sweden) |
| UK Licence Date | 2014 (UKGC) |
| GamStop | Yes |
| Licences | UKGC + MGA + Sweden + Denmark + Italy |
| Exclusive Games | 40+ (including Mr Green’s Vegas Adventures) |
| Responsible Gambling Tool | Green Gaming (proprietary) |
| Payments | Visa, Mastercard, PayPal, Skrill, Neteller, bank transfer |
| Mobile | Yes – app + browser |
| Customer Support | 24/7 live chat + email (avg under 2 minutes response) |
🌿 Mr Green’s Award History
No other brand in the Evoke Plc portfolio has accumulated as many responsible gambling and industry awards as Mr Green. The list below covers verified, sourced awards only.
| 📅 Year | 🏆 Award | 🎖️ Awarding Body |
|---|---|---|
| 2012 | Socially Responsible Operator of the Year | EGR Awards |
| 2013-2015 | Online Casino Operator of the Year | IGA (International Gaming Awards) |
| 2016 | Mobile Operator of the Year | EGR Awards |
| 2017 | Online Gaming Operator of the Year | IGA |
| 2017 | Socially Responsible Operator of the Year | SBC Awards |
| 2018 | Corporate Responsibility Provider of the Year | Global Gaming Awards (GGA) |
| 2019 | Innovation in Compliance and Responsible Gambling | EGR Marketing and Innovation Awards |
🌍 Mr Green’s Licensed Markets
Mr Green holds one of the broadest multi-jurisdictional licence sets of any brand within the Evoke Plc portfolio. Operating across five regulated European markets is relatively rare for a single casino brand.
| 🌍 Market | 📜 Licensing Authority | 📅 Active Since |
|---|---|---|
| 🇬🇧 United Kingdom | UK Gambling Commission (UKGC) | 2014 |
| 🇲🇹 Malta | Malta Gaming Authority (MGA) | Early operations |
| 🇸🇪 Sweden | Spelinspektionen (Swedish Gambling Authority) | 2019 (re-regulation) |
| 🇩🇰 Denmark | Spillemyndigheden | Active |
| 🇮🇹 Italy | ADM (Agenzia delle Dogane e dei Monopoli) | Active |
🏢 Evoke Plc Sister Sites – Comparison
| 🎰 Brand | 🎯 Focus | 📜 UKGC Entity | 🛡️ GamStop |
|---|---|---|---|
| Mr Green | Premium casino, responsible gambling | 888 UK Limited (39028) | ✅ Yes |
| 888 Casino | Online casino flagship, 2,500+ games | 888 UK Limited (39028) | ✅ Yes |
| 888 Sport | Sports betting | 888 UK Limited (39028) | ✅ Yes |
| 888 Poker | Online poker | 888 UK Limited (39028) | ✅ Yes |
| William Hill | Betting, casino, 1,400+ retail shops | WHG (International) Ltd (39225) | ✅ Yes |
🌱 Mr Green’s Responsible Gambling Tools
Responsible gambling is not a compliance sidebar at Mr Green – it has been central to the brand’s identity since launch. The Green Gaming tool is the most distinctive feature, operating proactively rather than waiting for players to self-report problems.
- 🔬 Green Gaming tool – collects and analyses individual gameplay data using algorithms to identify players who may be at risk. It provides personalised feedback and suggests limits or breaks based on actual behaviour, not just self-assessment
- 📊 Self-assessment test – available to all players; combined with real gameplay data to generate a player risk profile
- 💰 Deposit limits – daily, weekly, and monthly caps; changes to reduce limits apply immediately
- 📉 Loss limits – players can set maximum loss thresholds for specified time periods
- ⏱️ Session and wagering limits – time-on-site reminders and session caps
- 🚫 Self-exclusion and timeout – short-term cooling-off periods and full self-exclusion available
- 🛡️ GamStop registered – UK exclusions enforced automatically at account level
- 📖 Dedicated responsible gaming website – Mr Green operates a separate site with guides, tools, and resources for players wanting to keep gambling within healthy limits
⚖️ Mr Green and UKGC Regulation
Mr Green has held a UKGC licence since 2014 and has operated in the UK under 888 UK Limited’s licence 39028 since the Evoke acquisition in 2022. The brand’s regulatory record includes one significant fine as part of a wider William Hill group action.
- 📜 UKGC licence 39028 held by 888 UK Limited (covering Mr Green, 888 Casino, 888 Sport, and 888 Poker)
- ⚖️ March 2023 UKGC action – Mr Green Ltd was fined £3.7 million as part of a £19.2 million total settlement across the William Hill group, relating to AML and social responsibility failings identified before the Evoke acquisition. The UKGC described the failings as “widespread and alarming” and the settlement was the largest in the Commission’s history at that time
- ✅ Post-fine remediation – the fine related to conduct under prior ownership; Evoke has since restructured compliance operations across the group
- 🛡️ GamStop registered – mandatory under UKGC licensing; UK exclusions are enforced automatically
- 🔐 128-bit SSL encryption on all transactions and player data
❓ Is Mr Green on GamStop?
Yes – Mr Green is enrolled in GamStop, the UK’s national self-exclusion scheme. Because the brand operates under UKGC licence 39028, participation is mandatory.
- 🚫 A GamStop exclusion covers Mr Green, 888 Casino, 888 Sport, 888 Poker, William Hill, and all other UKGC-licensed operators simultaneously
- ⏱️ Exclusion periods: 6 months, 1 year, or 5 years – set at gamstop.co.uk and enforced within 24 hours
- 🌱 Mr Green’s own Green Gaming tool provides a supplementary layer of protection on top of GamStop – monitoring active players and flagging risk patterns before a crisis point is reached
❓ Frequently Asked Questions
Who owns Mr Green?
Mr Green is owned by Evoke Plc, formerly 888 Holdings. The brand was founded in Sweden in 2007 by Henrik Bergquist, Mikael Pawlo, and Fredrik Sidfalk, then acquired by William Hill in 2019. When 888 Holdings completed its £1.95 billion acquisition of William Hill from Caesars Entertainment in June 2022, Mr Green passed to what is now Evoke Plc. UK operations are run by 888 UK Limited under UKGC licence 39028.
Is Mr Green on GamStop?
Yes. Mr Green is fully registered with GamStop, and because it holds UKGC licence 39028 through 888 UK Limited, participation is a regulatory requirement. A GamStop exclusion covers Mr Green alongside every other UKGC-licensed operator automatically.
What are the best Mr Green sister sites?
Mr Green’s closest sister sites are 888 Casino, 888 Sport, and 888 Poker – all operated by 888 UK Limited under UKGC licence 39028. William Hill is part of the same Evoke Plc corporate group, but operates under a separate UKGC licence (39225) via WHG (International) Limited. All share GamStop registration.
Is Mr Green licensed in the UK?
Yes. Mr Green has held a UKGC licence since 2014. It currently operates under 888 UK Limited’s UKGC licence 39028, alongside MGA, Swedish, Danish, and Italian licensing. The brand was briefly unavailable to UK players during Evoke’s 2024 restructuring but is now fully active and UKGC-licensed for UK customers.
Why did Mr Green briefly close in the UK?
During Evoke Plc’s 2024 restructuring period – which involved integrating the William Hill and 888 Holdings portfolios following the 2022 merger – Mr Green was temporarily withdrawn from the UK market. The closure was operational and commercial rather than regulatory. Mr Green has since been fully re-established as an active UKGC-licensed brand in the UK under 888 UK Limited’s licence 39028.
